When most people think about snus, even the Swedes who do not use it, they think about General. A man named Johan A Boman came up with the recipe in 1866, after a four year long, world wide search for the worlds best tobacco. The end result consisted of twenty two different types of tobacco and a drop of bergamot oil, and is the recipe that came to change the definition of snus forever.
The General Extra Strong Classic Portion was first released in Norway back in 2008 under the name "Ekstra Sterk", which is norwegian for extra strong. It gained some serious popularity there, and was later launched in Sweden, keeping the name. Recently they changed it again to English; my guess is to make it fit better with the world wide market that is expanding rapidly.
In difference to its' regular strength brothers, this bad boy contains almost double the amount of nicotine, at 1,4% for every 1,1 gram portion, which makes the nicotine per portion about 15 mg. It won't go unnoticed under your lip.
The can also has some changes - the top lid for used portions (or whatever you want to put in there) is bigger, which is very welcomed. Other than that, it's your regular General can, with the golden text, and a red stripe above, which I guess symbolizes the strength of the snus.
When you smell it, you are struck by licorice, and even by just smelling it you can feel that it's stronger. It has got a punch, giving you a dark tobacco flavored aroma and a hint of citrus. The licorice for me is what shines through the most though, and it really stings your nose if you take a big whiff.
The flavor is also very licorice-y, and has an alkaline kick to it, in a good way. This is not a mellow kind of taste, but a very forward one, burning, sizzling under your lip, giving you one hell of a kick. I noticed it burns the throat more than the regular General, but that it due to the change in PH level, together with the heightened nicotine level. You have some bergamot and citrus flavor coming through, but to be honest it's mostly licorice - and in the General Extra Strong, not a candy like licorice, but a natural, semi-sweet kind of one. It mixes very well with the strong tobacco notes in the background, and will leave you well satisfied.
For a beginner, this snus can be off putting, considering the strength of it. It also drips quite a bit, maybe making for a nauseous experience for a snus user that's just starting out. This is no weak stuff. The portions are also a little bit bigger, at 1,1 grams, making them very welcomed for a experienced user, looking for more snus and more feel.
If you have a tolerance, and like the stronger variants - try this. I would also recommend it strongly for people who snus, but still sometimes get the urge to smoke (maybe at parties, with the morning coffee, etc.). This will take your craving, beat it up and knock it off the face of the earth, and if that doesn't do it, you can always take two (I wouldn't suggest trying it though). For me, this is perfect with beer, and sometimes (not so much anymore though) whilst intoxicated, the need for a quick nicotine fix can present itself, and before, my choice in the situation was to reach for a cigarette (and often snus at the same time). This one however makes a cigarette seem undesirable and weak in comparison.
It's a fantastic product, and is as the same suggests, an extra strong General, but with a welcomed licorice twist.
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